Where do you want your flowers or gifts sent?

600 Highland Ave.
Madison, WI 53792
Gift Shop: (608) 263-6472
1675 Highland Ave.
Madison, WI 53792
Gift Shop: (608) 263-6472
4602 Eastpark Blvd.
Madison, WI 53718
Gift Shop: (608) 440-6244

Not Sure?

Please call Patient Information at
(608) 263-8591 for help.

Welcome to the online Gift Shop for UW Health at The American Center in Madison, Wisconsin. Through this site, you may order gifts for delivery to patients staying at our hospital.

UW Health Gift Shops are open for patient deliveries Monday-Friday, 8:30am-4pm. Gift Bundles are limited to what is advertised on our site.

To order personal care items such as phone chargers, reading glasses, tooth brushes, etc., please call the gift shop at the hospital where the patient is staying:
• University Hospital: (608) 263-6472
• American Family Children’s Hospital: (608) 263-6472
• UW Health at The American Center: (608) 440-6244

We will make every effort to deliver your gift order on the requested date. Learn more about delivery terms and conditions and our refund policy. If you have additional questions, contact The Flowers & Gift Shop at (608) 440-6244.

Some patient units may have restrictions on certain items for delivery. If you are unsure whether the patient to whom you want to send a gift is in a restricted unit, please call patient information at (608) 263-8591.

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A cheery and colorful selection of garden flowers in a keepsake ceramic mug. Cheers!

It's All About the Mason Jar


A colorful mixed design of fresh flowers starring in a glass mason jar.

TAC My Own Pet Balloon


For the pet lover in everyone! These adorable pet-shaped mylar balloons are on a leash and are specially weighted so they "stand" and "walk," just like a real pet. Animal selection includes dachshund, penguin, cat, kangaroo, chicken, toy poodle, cow, and tyrannosaurus rex, pug, giraffe,elephant, pony! Indicate your top TWO 'pet' preferences in the Special Requests field during checkout.

In Bloom


A beautiful mix of flowers and greens designed in a stylish clear ginger vase. Perfect for brightening someone's day.

Activity Bundle


Send your friend or loved one something that will keep them entertained during their hospital stay. This package includes a deck of cards, two puzzle books, a pencil, and a mylar balloon to add some cheer. An enclosure card is included.

Magazine and Balloon Bundle


Filled with informative and entertaining articles, magazines are a great way to spend time recovering. This bundle includes one issue each of Time, Reader's Digest, and People. Substitutions may be made depending on availability, so please indicate any other title preferences in the Special Requests field. Two colorful mylar balloons and an enclosure card round out this thoughtful gift.

Be Happy Bouquet


This cheerful arrangement of flowers featured in a happy face mug is guaranteed to brighten someone's day.

Mylar Balloon


Missing something? Add a little extra brightness to any bundle with a mylar balloon!

Stick Balloon


Missing something? Add a little pizzazz to any bundle with a stick balloon!